Instagram introduces new multi-audio capabilities for Reels, allowing users to include up to 20 tracks

Instagram has begun releasing a highly anticipated feature for Reels creators, which now allows them to include up to 20 audio tracks in a single short video. This update comes after Instagram head Adam Mosseri highlighted the platform’s focus on short-form content. With this new feature, users can create complex audio mixes directly from their smartphones, seamlessly integrating multiple tracks into their Reels.

Increasing creativity

Announced by Mosser via Instagram, multi-audio support allows users to sync different audio clips to their visuals, facilitating creative expression when aligning text, stickers and other editing elements. The feature also includes a fade-in effect for overlapping audio clips, ensuring smooth transitions within the content. Instagram emphasized that creators can save their mixed audio creations with proper attribution, promoting a community-based approach where others can reuse these compositions.

Focus on short-form content

Mosser’s comments about prioritizing short content highlight Instagram’s strategic shift away from long videos. This change is in line with the platform’s decision to phase out IGTV in 2022 and direct resources to improving short-form content experiences, particularly through features like Instagram Reels. According to Mosser, short videos resonate more effectively with users, making it easier to share with friends with similar interests and fostering deeper engagement.

In summary, Instagram’s introduction of multi-audio support for Reels represents a significant improvement aimed at empowering users’ creativity in creating short-form content. This update aligns with the platform’s broader strategy of prioritizing dynamic, shareable content experiences and phasing out longer video formats. By giving users better editing features, Instagram continues to evolve its platform to meet the changing preferences of its global community.